Grab "Delivery Man"
Grab "Delivery Man"
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Grab Philippines was launching its new subscription package, GrabUnlimited. To push for more GrabFood deliveries, the brand to highlight GrabUnli's key benefit--daily free delivery.
So we made a film that showed the closeness formed between a delivery rider and his customer thanks to daily deliveries.
RESULTS: 200% increase in subscription | 12.8M views | 305K engagements | 36.4K shares
IT TAKES A VILLAGE
AGENCY: GIGIL
PRODUCTION HOUSE: Arcade Film Factory
Chief Creative Officer: Herbert Hernandez
Chief Creative Officer: Badong Abesamis
Creative Director: Leslie Cua
Senior Art Director: Sajid Guerrero
Copywriter: Dey Perez
Art Director: Ezekiel Pili
Managing Partner: Jake Yrastorza
Account Director: Sharina Tan
Account Manager: Sophia Santos
Account Team: Anne Tolop
Agency Producer: Sasa Pascual
Senior Planner: Nanais Hernandez
Planner: Phyllis Ong
Planner: Fritz Dalawampu
Social Media Manager: KG Gosiaco
Associate Creative Director: Conrad Javier
PRODUCTION HOUSE: Arcade Film Factory
Director: Marius Talampas
Executive Producer: Paula Collado
Line Producer: Mara Bernaldo
RECOGNITION
APAC Effies 2023
Silver - New Product or Service - Line Extension
Finalist - Short Video Marketing
Kidlat Awards 2023
Silver - Film
The One Show 2023
Shortlist - Film & Video - Television & VOD
Google Sites
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